Individuality With JoJo Rings

October 1, 2015launchny-header

Individuality with JoJo Rings

JoJo RingsJoJo Rings is a Central New York company that produces and sells handcrafted rings from recycled keys. Founded in January of 2015 with the community in mind, JoJo Rings operates with three key principles: sustainability, social good, and individuality. Each month, the company partners with a different local nonprofit to raise money and awareness.

After creating the idea at Syracuse University, founder and CEO Jordan Dudden recruited social entrepreneur AJ Richichi to join the project. Jordan’s diligence and creativity has led the company to tremendous success despite its early stage. Today, rings can be found in 50 high-end boutiques across 25+ states and online at The company is currently receiving significant interest from national retailers and celebrity ambassadors.

JoJo Rings

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Who is JoJo Rings?

Jordan Dudden Founder and CEO

Jordan DuddenJordan Dudden is the Founder and Chief Executive Officer of JoJo Rings. Dudden has extensive design expertise and experience with a wide range of design spanning from digital advertisements to architecture books to jewelry. In the past she has designed for a number of start-ups, interned for local companies including the Syracuse Silver Knights, and worked in retail. She is currently working three days a week as a designer at StressDesign in downtown Syracuse.

She was recently named ‘Good Samaritan of the Year’ at the Financial and Business Executive Awards in Central New York, which accounts for all districts north of New York City including Albany, Ithaca, and Rochester.


Launch NY Has Assisted:

Launch NY has assisted JoJo Rings in evaluating markets, making connections to retail contacts, preparing business model canvas and assisted with marketing and production/financing recommendations.

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Launch NY is proud to be working with some of the most promising start-up businesses in Upstate New York. Each week we will bring you an interesting story about people with whom Launch NY is working, and who are shaping the entrepreneurial landscape in Upstate New York.

Launch NY is a non-profit venture development organization with a mission to create jobs by providing guidance, mentoring and investments to help emerging companies succeed within the 27 counties of Upstate New York.