Keep Calm and Scan On: Launch NY’s Entrepreneur of the Week

October 8, 2014

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Keep Calm and Scan Logos

All Access

AllAccess.US was a concept that was conceived at Rochester Startup Weekend 2012 where the team won Best Mobile App. The iOS and Android app is a Green Directory that lets users to access information the way they want. Users can simply scan a brand’s logo to access menus, coupons, directions, hours, social media and more. They can also access such info by name, category or QR Codes. Through many pivots and listening to customers’ needs and wants, AllAccess.US has become the directory of choice. AllAccess.US participated in High Tech Rochester’s LaunchPad program earning the Best Investment award in 2013. AllAccess.US also received Digital Rochester’s Rising Star Award. AllAccess.US has approximately one hundred local customers and more than 13,000 app users.

“Most people just want to find a business’ hours and directions. AllAccess.US lets them find that info, by name, category, GPS, or by scanning a logo or a QR code,” noted Todd Bernhard. “Plus, the REVEAL A DEAL® technology lets them use a virtual scratch-off to access daily deals, right on their phone. It’s useful, and fun! And it’s better for the business because they control the promotion, 24×7 and don’t lose any money to Groupon, etc.” He added, “we also wanted the iOS app to be accessible, with Talking Menus to help Blind and Low-Vision users, and Spoken Orders on behalf of the Deaf and non-verbal.” AllAccess.US represents the evolution of social media. Instead of spending advertising space promoting the logos of Facebook, Twitter, Google, YouTube, Pinterest and more, a business can promote their own logo, which “comes alive” using AllAccess.US. The phrases “Google Us”, “Follow Us”, “Like Us”, “Watch Us”, “Pin Us”, etc. can now be replaced by “Access Us!”

Who is AllAccess.US?

Todd Bernhard CTO

All Access - Todd Bernhard and Ron von Perlstein

A graduate of Carnegie Mellon University, Mr. Bernhard started his career in the Silicon Valley with Sun Microsystems in 1988 and then moved back home to Rochester in 1993 to start Internet HeadQuarters. In 2004, Todd became Director of Marketing at Rochester Software Associates. In 2008, he decided to start his own mobile app company called NoTie.NET where he has created more than 100 apps over the past five years, resulting in millions of downloads. His apps have won awards from AARP, About.com and BestAppEver.com.

Ron von Perlstein CEO

Ron von Perlstein started his career at Café International and a beverage distribution business called Café International Foods worldwide water brokers and new age beverage distributors. Ron helped pioneer the New Age Beverage Industry in the mid 1980s. In 2000, after 15 years in the restaurant and beverage industry, Ron brought his strong background in leadership, marketing and sales to the community, where he has started numerous volunteer initiatives, locally, nationally and internationally.

Launch NY is proud to be working with some of the most promising start-up businesses in Upstate New York. Each week we will bring you an interesting story about people with whom Launch NY is working, and who are shaping the entrepreneurial landscape in Upstate New York.

Launch NY is a non-profit venture development organization with a mission to create jobs by providing guidance, mentoring and investments to help emerging companies succeed within the 27 counties of Upstate New York.

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